Ajaz AhmedAjaz Ahmed

Ajaz is the founder and chairman of AKQA, a leading digital advertising agency which has held accounts for global brands such as Coca-Cola (famously featuring footballer Wayne Rooney kicking a can), Lloyds TSB, Nike and Gucci. Ajaz was born and raised in Berkshire, commencing his university studies at Bath, before opting out to pursue his entrepreneurial dreams in 1995. His company recently merged with other digital media design agencies in the US and Singapore.

Ajaz is a mentor at the Said Business School, University of Oxford and in 2004 was named as one of the most influential people driving e-commerce by the Department of Trade & Industry. Prior to AKQA, Ajaz worked with Apple Computer. As is to be expected from a digital entrepeneur, AKQA has a firmly entrenched presence in the virtual world ‘Second Life’. Ajaz notes, “we will use our space to invite the Second Life community to join us when we host events like gaming nights, video nights and afternoon tea. We want to give it more of a relaxed clubhouse feel where everyone is welcome to hang out.”

Marketing Minutes with Ajaz Ahmed, AKQA

Ajaz is the author of ‘Velocity: The Seven New Laws for a World Gone Digital’ A highly perceptive manifesto for entrepreneurs, leaders, and managers. With an exclusive introduction by Sir Richard Branson.

How can you win when the only certainty is change? Highly accessible, lively, and inspiring, Velocity draws upon the authors’ unique perspectives and experiences to present seven timeless new laws for businesses and individuals in a world that is dominated by rapid change and digital technology. Written as a fascinating and enjoyable conversation between the authors—Stefan Olander, vice president of digital sport at Nike and Ajaz Ahmed, founder and chairman at AKQA—Velocity’s up-to-date examples illustrate key lessons, together with insights, ideas, and inspiration that individuals and businesses should adopt to thrive. Velocity shares the vision and values required to succeed with the untold backstories to influential and iconic innovation. Fast paced, useful, provocative, and highly motivating, Velocity will arm you with actionable ideas to define your future.